Some months ago a determined lecturer, A. J. Jacobs, decided
to read all 30,000 pages to see what history revealed about the traits of
successful entrepreneurs. What he discovered was 6 universal aspects that are
worth noting and using in your everyday business life. Here they are:
1.
Engage in strategic chutzpah! You’ll never get
your big break spending time at home. Take advantage of every opening, every
opportunity that you find in your daily interactions. A door only opens when
you push or pull.
2.
Take ideas from outside your field! Be bold. Be
like Bill Gates, if you will. When he takes a vacation he stokes up on books of
wildly divergent topics. We can never know enough and we should never stop
learning or being open to different ideas. Hey, that’s how the “Pet Rock” got
invented.
3.
Keep presentations short! The Gettysburg Address
lasted just two minutes. The words will endure forever. Whatever you do, don’t
exceed 20 minutes for ANY presentation, and remember to time it and test it at
home first.
4.
Embrace rejection! Well, you don’t have to love it, but you’ve
got to expect it. Even Chester Carlson,
the inventor of the Xerox machine, was turned down by over 20 companies before
he finally sold his idea.
5.
Being first is over-rated! You don’t have to be first. You’ve just got
to be better! Starbucks sure stung Dunkin’ Donuts, didn’t they?
6.
Adapt or die! Even the venerable Encyclopedia
Britannica had to stop printing those beautiful volumes and go completely
online in 2012. Tech and trends change almost overnight. Stay tuned at all
times!
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