According to a December 30, 2013 report by the Pew Research
Center ’s Internet
Project:
73% of online
adults now use a social networking site.
42% of online
adults now use multiple social networking sites
Facebook is the
dominant social networking platform in number of users
A striking number
of users are now diversifying onto other platforms.
Linkedin,
Pinterest, Twitter and Instagram are all growing.
Instagram users
are nearly as likely as Facebook users to check the site daily
This data may
help you understand where to find your customers. Do you know how many
of your customers are online?
Can you use this in your planning?
Steve Koenig, SCORE Counselor
Visit us at: www.scoresouthflorida.net
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