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Monday, February 16, 2015

Selling With Partners

I took my car to a new dealer for service recently and noticed an interesting joint selling activity in the waiting room. While waiting for the work to be done I was offered, not only the donuts and coffee found at many car dealers (some for a fee), but also a no cost sandwich, salad and soft drink selection, courtesy of a well advertised nearby small restaurant. How about all the waiting rooms near your business?

Can you make something like this work for you?

Steve Koenig, SCORE Counselor



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