If your business functions when your competitors do not…you
have a Competitive Advantage. Have you thought about this?
Do you know how to keep capital flowing through your
business during and after a disaster. Have you thought about this?
If your answer to the above questions is no, you are likely
to be among the businesses that will not survive after a disaster.
Now that I have your attention and you have thought about
these questions, what should you do? The answer is…it depends….
It depends on what your business is, what your business
needs, how important each of those needs is to survival, how you prepare, and
how you execute your plan.
Let’s try a few examples:
Your business loses power for a day or two.
All your records are on a computer that is burned in a fire.
Your backup records are a week old and in your basement…the
fire destroys them.
Your backup records are on media stored in the same town,
when the flood comes.
Your key supplier or your bank gets hit with a major storm.
Your remote backup site is shared and you are low on the
priority list.
Your real time “Cloud” stored records are kept where a
hurricane hits.
Without customer, supplier and banking information each day,
your business fails.
You can do without daily personnel records, but must pay
employees each week.
So you need to invest time to do some analysis, create a
plan and practice, update, practice, update, and practice.
I hope I have stimulated you to pay attention now!
Share your examples here.
More on this at the South Palm Beach
Score Business Conference on April 20, 2013. See my session at the event. See
the event notice for more details.
Steve Koenig, SCORE Counselor
Visit us at: www.scoresouthflorida.net
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